Google Ads consultant for e-commerce

From keyword strategy to optimization, I manage your Google Ads campaigns to deliver profitable, measurable, and sustainable e-commerce growth.

Why isn’t your Google Ads account generating ROI?

The real reasons a Google Ads account underperforms:

  • Poor Quality Score (CTR, ad relevance, landing page experience)
  • Bidding strategies not aligned with business goals
  • Automation not mastered (Performance Max, Smart Bidding)
  • Incomplete or inaccurate tracking
  • Budgets diluted across Search, Display, and Video
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My Google Ads approach

A conversion-driven method focused on real results, not clicks
1. Audit & diagnosis

Account analysis (CTR, QS, CPA, ROAS)

Search review (structure, keywords, responsive ads)

Shopping / Performance Max audit

Tracking & advanced conversion setup analysis

Landing page review (post-click experience)

2. Structure & foundations

Search

Strategic keyword selection (exact, phrase, broad)

Organization by intent

Ad quality optimization

Expected CTR optimization

Ad relevance to queryLanding page experience

3. Bidding & automation

Maximize conversions

Target CPA

Maximize conversion value

Target ROAS

Trade-off with target impression share

4. Profitable growth

Performance Max (Search + Shopping + Display + Video)

Asset optimization

Value-driven management

Dynamic budget allocation

What I can optimize immediately in your account

Google Ads levers I master

Search Ads
Keyword strategy (exact / phrase / broad)
Responsive Search Ads (RSA)
Extensions & components
Quality Score optimization
Shopping
Shopping Standard vs Performance Max
Data-driven PMax structuring
Advanced conversion tracking
Assets (images, videos, copy)
Display
Standard vs Smart Display campaigns
Targeting: Affinity, In-market, Custom intent, Remarketing
Objectives: Awareness, Consideration, Conversion

Who I work best with:

  • E-commerce brands scaling their acquisition
  • Companies already running Google Ads (Search, Shopping, Performance Max)
  • Teams prioritizing profitability over volume growth
Request an audit
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